Saturday, 23 April 2011

Could Team Lotus Be Rebranded?

Team Lotus have recently released details of an "incredibly exciting announcement" which will be revealed to the World during a straight-line aero test day in Duxford next week.

Rumours have started to spread that this announcement relates to the team buying the sports car maufacturer Caterham.

Caterham have strong links to the Lotus brand, originally distributing the cars, and later becoming the sole producer of the famous Seven road / track car.

Formula One journalist Joe Saward confirms in his blog that he has checked Companies House, and sure enough "Kamarudin Meranun and Anthony Francis Fernandes were appointed directors of Caterham Cars Group Ltd and Caterham Cars Ltd a little more than a week ago". (Visit for full story).

This purchase could well be an opportunity for Team Lotus to 'get one over' on Group Lotus, by buying a company with close ties to Lotus Cars.

Alternatively, with a high profile legal battle currently taking place in the British courts regarding the naming rights of Team Lotus (separate story, click here), could this possibly be a potential new name for the team, now entering their second season in the sport?

When the announcement has been made by the team, you can be sure that we will let you know the outcome!

With thanks to for alerting us to this story.

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